How to Increase Website Traffic-How to Get Traffic to Your Website

What is meant by website traffic

Website traffic is the amount of data sent and received by visitors to a web site. Website traffic is determined by number of  times a visitor visits a page. In order to visit a website by a visitor, you must give sufficient contents to them. Also they must understand what is the content about and how much is useful to them.

Terms Related to Website Traffic

1. Visitor 

Also called unique visitor, is an individual visiting a website over a specified period of time or individuals who have visited a website at least once in a fixed time frame, typically a 30 day period.

In order to get daily visiting from your website you need to write sufficient content in neatly and correctly. They must understand what is  your content about.

2. Acquire

Acquire is the number of visitors arrived. That means how much times a visitor visits your website. 

3. Bounce Rate

Bounce rate is another term related to internet marketing. It represents the percentage of visitors who enter the site and leave the site immediately.  When a visitor wants to know more about a thing, he or she search it on a search engines like Google or Yahoo etc, and enters into a website. Then look for for data in the website. If he finds the data is sufficient to understand, then he spent more time in a that particular website. Also he read related data in other pages of same website. That means he spent more time in that particular website.

The importance of bounce rate is that an entry page with a low bounce rate means that the page effectively causes visitors to view more pages and continue deeper into the web site. That is your website is good from the view of particular visitor.

High bounce rates typically indicate that the website is not good from the the view a that particular visitor, so that you have to improve your website contents clarity. Due to this high bounce rate visitors only view single pages without looking other pages in your website.

4. CTR-Click Through Rate

CTR is Click Through Rate. It means that ratio of the number of times your ad was clicked to the number of times ad was displayed. It would be displayed in percentage(%).

The number of times ad displayed in your site is called impression. That is if you are placed 3 ads (of same type) in your website, when a visitors come to your site and see your ad in full(completely loaded ad), then you will get 3 impressions from it. Most advertisers does’t permit to place more than 3 ads. When you are placed more than 3 ads in your website you will get maximum of 3 impressions.

For example if you get CTR is 1%, it means that your ad had received 10 clicks from 1000 impression.

That is (10/1000)*100.

The importance of CTR-Click Through Rate is higher CTR results in lowering of Cost Per Click.

A higher CTR will ensure a higher quality score of the keywords. Also it means that you will get more money from ads.

5. Conversion 

Conversion is the process doing a particular operation in the website. That means buying a product form a website or filling up some forms or subscribing their newsletter etc.

6. Cookie

Cookie is a data coming from a website and which is stored on your  computer by your web browser while you are browsing. Cookies are used to store some information about your activities in your web browser. For example when you fill up some forms in a website there will be automatic filling up of your personnel data, this is done by some cookies on your website.

Then another use of cookie is that recording which pages you were visited in the past, that is when you search for Google.com on your Google chrome browser in first time, the browser enters into Google.com. After some time you enter same word Google.com, the browser automatically shows related words like Google.com on your address bar.

7. Crawler

Crawler is used primarily by search engines, this automated program gathers information from the internet by indexing and reviewing a website for new content, usually they go through a site every few days, but it can take up to 2 weeks for a crawler to index an entire website.

8. Entry Page

The first page viewed by a visitor while entering into a website.

9. Exit Page

Exit Page is the last page viewed.

10. Impressions

The number of times you are viewing a page is called impression. For example if a your site having 3 ads (of same type), when a visitors come to your site and see your ad in full(completely loaded ad), then you will get 3 impressions from it. 

11. Organic Search and Paid Search

Organic search is natural process of finding a website by SEO(Search Engine Optimization). When you are searching a keyword, for example blog-the search engine gives results related to that keyword. That is different website which contains that keyword.

The paid searches are advertisements. When a website owner paid for some keywords of his website to third party advertising company, so this website show up when someone runs a search query containing those keywords.

12. Keywords

Words and phrases entered in a search engine to reach a result page. Keywords help position websites well to attract potential customers.

There is a tool for Google called crawler, which searches websites for related keywords, when you have types a sentence in Google search box. Keyword research is the process of identifying Keywords, which get the good amount of search volume/month. For example, take a Keyword-blog: the crawler give different website which contains this keyword, top positions in Google based on this keyword and number of visitors.

So search for keyword and includes it in your posts as many times. So your websites goes into top position with little time.

Different Keyword Tools are Semrush, Wordstream, Soolve.com, Ferzy etc.

13. Search Engine Optimization (SEO)

The process of improving the visibility of a website or a web page in search engines through the organic or unpaid search results. Typically, the higher ranked and more frequently a site appears in the search results list, because  these websites have more visitors.

In order to get top position in in the search engine you have to add more keyword to your content. For example if you are searching a content with a keyword of "best CPM ad network for low traffic", you will get numbers of websites related to that particular keyword. In order to get top position for your website, you have to add these keyword as many times in your article.

14. Web Analytics

The process of collection, measurement and analysis of user activity on a website is web analytics and this is used to assess and improve the effectiveness of a website.

How to Get Traffic to Your Website

1. Active in Social Network

One of the best ways to increase traffic to your website is to use social media website to promote your content. After you publish a content you must share it on social networks sites like Facebook, Twitter, google+, Linkdin.

Also include some catchy keywords when you share on social network, so that people will be attracted towards your post and add more friends to your list.

2. Number of contents or posts

Make sure that you have sufficient content. This means you must have at least 40-50 contents or posts.  In order to get Google adsense in short time you need to write 5 posts daily with quality content. So after 10 days your website has 50 posts. This is a best tip for getting Google adsense.

3. Write high quality contents and have number of posts

In order to get Google adsense you must write contents with more than 500 words. Don’t write contents shortly, people are coming to your site to know more about what they are searching. So write contents with good clarity and also you can includes contents with images or videos. Your content should contain complete sentences and paragraphs, not only headlines. Don’t put so much of images or videos, and don’t write copyrighted contents in your site.

To be approved for Google adsense and show relevant ads on your site, your pages need to have enough text, so that Google team can review and for their crawler to be able to determine what your pages are about.

4. Search Engine Optimization (SEO)

In order to get top position in in the search engine you have to add more keyword to your content. For example if you are searching a content with a keyword of "best CPM ad network for low traffic", you will get numbers of websites related to that particular keyword. In order to get top position for your website, you have to add these keyword as many times in your article.

5. Include Long tail Keywords.

Long tail Keywords have very importance in getting website traffic. There is a tool for Google called crawler, which searches websites for related keywords, when you have types a sentence in Google search box. Keyword research is the process of identifying Keywords, which get the good amount of search volume/month. 

The tools like Semrush, Wordstream etc help you to find long tail keywords. 

6. Start Guest Blogging

Guest blogging is a best method for increasing  traffic to your website. You can post your contents in others website, by that way you will get good recognition and there is chance for getting traffic from that site. 

7. Loading speed of your website.

Make sure your website is loading faster. Otherwise you lost your visitor, that means your bounce rate becomes higher. 

Conclusion
By following these methods you can drive more traffic to your website. If you have no enough traffic you position will be at the last page.